Marketing/Lead Generation Specialist

Date: 05/04/2017

thinkstep enables organizations worldwide to succeed sustainably. Our industry-leading sustainability software, data and consulting services help businesses drive operational excellence, product innovation, brand value and regulatory compliance. With a global presence in 19 countries we serve more than 2,000 companies, including 40 percent of the Fortune 500 such as BASF, Hewlett-Packard, Interface, Renault, Siemens and Unilever. Make a difference with thinkstep. All we do is sustainability.

Marketing/Lead Generation Specialist (m/f)

Desired start date: ASAP

Key Tasks & Responsibilities

  • Assertively engage with prospects via telephone or electronic means, utilize best in class technology and create a pipeline to support company objectives
  • With sales, develop and execute integrated campaigns leveraging multiple channels to reach your target audience, including but not limited to eDirect Marketing, Social Media Marketing, Digital Marketing
  • Collaborate with the Sales Team to plan and execute on tactics, activities and materials for the purpose of conveying the most positive marketing message to target markets
  • Effectively communicate the business value of thinkstep and understand the customer’s problem that needs to be solved
  • Create individual and targeted outbound sales campaigns that drive pipeline and bookings
  • Provide prospect and customer feedback to product managers on thinkstep products and services to support their ongoing growth and development to meet and exceed market requirements
  • Continuously strive to improve sales and marketing effectiveness and business acumen


Key Skills & Experience

  • Proven track record of reaching and exceeding revenue goals
  • Strong attention to detail and excellent follow-through
  • Proven success prospecting, building a pipeline, moving opportunities through the sales cycle
  • Understand user behavior and software functionality - the ability to explain each in ordinary terms
  • Excellent written communication and presentation skills
  • Excellent project management skills, while working on multiple priorities and demands from multiple stakeholders
  • Self-starter who takes charge of projects and sees them through to completion
  • Strong track record of successful internal and external relationship management
  • Great interpersonal skills - enjoys working with people
  • Positive attitude and eagerness to learn
  • Strong analytical skills and reasoning abilities
  • Personal connection to sustainability and its importance within business and society
  • Bachelor’s degree required

We Offer

  • An interesting and diversified role in a fun and fast-paced environment in an international context
  • Employment in a very attractive, dynamic and market-leading company
  • The ability to work at the intersection of technology, professional services and sustainability
  • The opportunity to carry out work that improves the lives of future generations

Location: Boston, USA

Application Process

Please email your resume and cover letter to, Attention: Kristin Balla, RE: Marketing/Lead Generation Specialist, telling us why you are the best match for this position. Please include your salary requirement. Must be authorized to work in the US.